Google Launches Text Ad Program for Publishers
Posted on June 19, 2003
Google has launched AdSense, a new program that allows web publishers to use its pay-per-click technology for a share of the revenues. Google hopes many small web publishers sign up so that it can expand the reach of its AdWords (pay-per-click) program. Google will review each website before accepting them into the program.
InternetNews.com reports that publishers using the new service will be able to log into the site to obtain information about their earnings. Susan Wojcicki, director of products at Google, says, "We designed it to be very aggressive and very generous."
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